brand strategy +
TELL A confident story
Thoughtful, concise, and clear brand messaging helps you tell a consistent story to your audiences.
This guides the thinking behind your visual brand and acts as a compass as you map out campaigns, content strategy, employee engagement and more.
OUR BOLD SESSION
We work with clients on a bespoke BOLD Session to gather your team's and stakeholders' input. Our team looks at the competitive context and builds out detailed audience personas. These allow us to tap into insights people genuinely care about and put your audience at the centre of everything we create.
BRAND MESSAGING GUIDELINES
We articulate your brand's Vision, Purpose, Guiding Principles, Value Proposition, and Personality/Tone of Voice. We capture this in a brand messaging guide your team can use as a reference and touchstone for all communications.
We had an outstanding experience with BOLD LIP and their exceptional work in rebranding the Lab2Market program. Their attention to detail, commitment to deadlines, and open communication throughout the project made working with them an absolute pleasure.
MEET BOLD CREATIVE.
We adore building shiny new brands, and polishing what's already there. We’re ruthlessly empathetic collaborators, working with you to cut through the noise and make sure your audience hears you.